Case Study

Survey Builder: The UX behind faster & easier survey programming

A look behind the scenes of how we improved Easybake’s user experience and users’ programming speed

Background

Morning Consult is a business intelligence company that provides survey research tools, data services and news to businesses. Foundry is its proprietary suite of products for internal users to build and launch studies for its Fortune 500 clients.

Foundry product suite & where my team’s product sits

Boomerang
(Build audiences)

Easybake
(Survey builder)

Fielding
(Bid targeting, launch)

My team sits here

Quay
(Collect & process survey data)

Case study overview